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Category: Tips

How to answer uncomfortable interview questions

interview-questionsKeeping one’s cool when an interview chair turns into a hot seat can be difficult. Here are some examples of zingers thrown at candidates, and how some of them responded:

“My friends and I have been asked several times what we would do if we got pregnant. Our answer: ‘I can’t have children. I’m infertile.’ It always sets the interviewer on his (never asked this by a woman) heels. We decided that in the event that we did get the job and more…

10 Biggest Social Media Myths Exposed

media-mythsMerriam-Webster defines a myth as “a usually traditional story of ostensibly historical events that serves to unfold part of the world view of a people or explain a practice, belief, or natural phenomenon.”

It’s been said all myths are based in fact. Whether or not that’s true is debatable. What isn’t debatable, however, more…

Tips to Get a Job at a PR Agency

get-jobHow can one land a job at a PR firm is an oft-asked question. In a tiny industry where perhaps 100 US Public Relations agencies have more than 20 employees its one which deserves more attention. Considering statistics which show that annual spending on public relations services in the U.S. will increase 55 percent between 2008 and 2013, to $8 billion there should be many PR jobs available in the years to come. more…

3 Tips for Teachers Using Social Media in the Classroom

studentsDan Klamm is the Marketing & Communications Coordinator at Syracuse University Career Services, where he leads social media engagement. Connect with him on Twitter @DanKlamm and @CareerSU.

Social media opens up all new avenues of more…

5 Mistakes Businesses Make When Going Green

green-businessWe often talk about all the things businesses are doing right with environmental sustainability. And that’s how it should be: Being an environmentally conscious company is a positive thing and worthy of applause. But there’s also value in evaluating what’s not working so well – what can be done better. more…

5 tips for driving a successful online marketing campaign

tv-screen-shotOnline marketing has become a necessary part of every businesses marketing plan. Given its importance, it is critical that planning and research goes into your online marketing campaign, and your business is represented in a way that is consistent with its offline identity. Here are five tips to help drive a successful campaign. more…

Is social media good or bad for kids?

social-networkingAs you probably already know, social networking can be either good or bad for kids. But if you secretly conduct preventive surveillance over your child’s social media, you might be wasting your time.

“While nobody can deny that Facebook has altered more…