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Tag: australia

Newspapers feeling the pinch with further declines in circulation

A DEPRESSED retail environment and the relentless migration of readers to digital platforms have prompted further declines in newspaper circulation.

Audit Bureau of Circulation data showed newspaper sales fell by 4.2 per cent in the three months to June 30 compared with same period last year. more…

BoatsPlus: Used boats classifieds launched

boatsplusAustralian online marine trading site, BoatsPlus, has traditionally focused on showcasing new boats and motors, but in a bid to offer an affordable alternative to those wishing to buy and sell used boats, it has now launched BoatsPlus classifieds at http://classifieds.boatsplus.com.au

A challenge to existing boat sales sites. more…

Job ads growth continues in April

adsJob advertisements edged up again in April, marking a year of consecutive monthly increases, according to a leading survey.

The ANZ survey showed newspaper and internet job ads rose by one per cent during the month, and 20.5 per cent year-on-year. more…

Video and mobile Capture 25 per cent Market Share by 2014

mobile advertisingOnline advertising revenue will account for 25 per cent of the total advertising market by 2014, according to a recent research report.

Overall online advertising expenditure will tip $3.6 billion in 2014, and will fall just shy of $4 billion by the end of 2015.

Frost & Sullivan Australia and New Zealand senior research manager Phil Harpur told an audience at a conference this morning that growth will continue to be driven by directories, search, display and classifieds. However, more…

Classifieds boost online advertising growth in September quarter

ChartRevenues were up by 23 per cent to $572 million compared with the same period last year.

The increase puts internet advertising on track to reach $2.2 billion in 2010, ranking it the third-biggest medium by spend after television and press. more…

White Australian Males Outside Australia

Gumtree is a popular free classifieds advertising site largely operating in the UK, Australia and elsewhere for “buying, selling, jobs, property and more…”.

In the terms of service, the site says that you have to agree not to violate any laws when posting to Gum Tree. more…

Carsales.com buys online auction site OZtion

Australia’s second largest online auction site, OZtion, has been sold for the second time in just over two years, with online classifieds giant Carsales.com acquiring the business for $1.1 million.

Carsales.com bought OZtion from Melbourne-based listed media company Jumbuck Entertainment, which is now concentrating on mobile entertainment products, specifically chat services. more…

Secrets from four of the fastest-growing online stars

With this year’s financial reporting season nearly over, it is now clear the best performing companies are operating online, with many traditional retail and services businesses being left behind.

Following a number of disappointing results from companies across all industries including JB Hi-Fi, Foster’s and Woolworths, digital companies like Seek and WebJet have been able to produce solid financials due to a focus on bargains and customer-driven research. more…

Internet advertising industry cracks $2 billion mark

New figures showing the Australian internet advertising industry has cracked the $2 billion barrier is yet another sign small businesses must pay more attention to online marketing, one industry expert believes.

The latest Interactive Advertising Bureau Online Expenditure Report, compiled in tandem with PricewaterhouseCoopers, reveals total online ad expenditure came to $2.04 billion for the year ending June 30, 2010. more…

Amazon and eBay the most visited shopping websites

Online auction and retail site eBay is the most visited shopping website in the United Kingdom, Australia and Singapore while Amazon takes the top spot in the US and comes a close second in Singapore and the UK. more…

Car ads take on big media sites

The online motoring race has begun after motoring portal caradvice.com.au announced it will offer free ads on its new acquisition, carbuddy.com.au.

Motoring editorial site caradvice.com.au bought carbuddy.com.au earlier this month from Jumbuck Entertainment Ltd and aims to give the big guns in online motoring a run for their money. more…

Global Financial Crisis and Market Maturity Slow Growth

The Australian online classifieds advertising market grew by only 2.5 per cent in 2009 to finish the calendar year valued at A$506 million. This compares with growth in the 2008 financial year of 28 per cent demonstrating the marked impact of the global financial crisis on the local advertising sector.

However the resilience of the Australian economy in 2009 was further demonstrated by comparison with expenditure on online classifieds advertising in the US and UK markets, both of which saw significant falls. more…