Telstra will float its booming Chinese real estate classifieds business, SouFun, but will then sell down its stake.
It made the surprise announcement last night, giving scant detail except to say the process of preparing the business for an initial public offering was under way.
BEIJING, CHINA -- SinoTech Group announced today that it would launch a sophisticated Online Classifies Platform in China. In addition, SinoTech Group also entered into a strategic partnership with City Media, the largest classified advertising agency for newspapers in China.
While China boasts the world’s largest Internet population, having overtaken the United States in early 2008, it still has a lot of ground to make up in online ad spending. According to a study conducted by MAGNA, ZenithOptimedia and Bernstein Research, Internet ad spending in China will reach $1.7 billion in 2009 and grow to almost $3.5 billion by 2012.
Mathew McDougall, group CEO of Beijing-based digital marketing firm SinoTech is mulling some interesting new revenue streams his company can plug into in 2009.
Taobao.com, China’s largest online shopping marketplace for consumers in China, reported on Tuesday that its transaction volume (gross merchandise volume) reached RMB 99.96 billion (US$14.62 billion) in 2008, a 131 percent increase over the previous year. Taobao’s transaction volume for 2008 exceeded the sales volume of China’s largest mass retailer, and equaled approximately 1% of [...]
Wednesday, December 2, 2009
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