LinkedIn just became the second social media giant this month to signal plans for ads in mobile.
During its quarterly earnings call, CEO Jeff Weiner said mobile access represents an ever-growing share of time users spend with LinkedIn. He said the company is investigating more…
When Google today launched Chrome for Android in beta they did so without support for Adobe Flash. For many users this seemed surprising given the strong push for Flash on Google’s mobile OS after Steve Jobs and Apple refused to allow Adobe’s platform on their iOS devices. The writing, however, was on the wall. more…
If you are an advertiser using Google AdWords you need to pay attention to the latest Google update. Advertisers can now target mobile devices that are using WiFi, as well as target what type of OS the mobile phone has. more…
This has been a year where search marketing truly matured. Mobile became one of the largest growth components, with its share of the overall search market now reaching 20 percent.
Looking ahead, expect 2012 to be the year when we push further into the more…
SAN DIEGO - Antengo, a mobile marketplace for posting and discovering real-time local classified listings, is now available as an app for iPad, iPhone and iPod touch on the App Store. Antengo is quickly gaining momentum as a reinvention of classified listings for mobile, making it easy for local communities and its members to post, more…
CARLSBAD Calif., (December 8, 2011) – Adicio Inc., the leading provider of interactive classified advertising software solutions for media companies, today announced the launch of a simple-to-use mobile solution for classified advertisers in careers, real estate and motors. The new Mobile Mini Sites allow classified websites to provide to their clients attractive, more…
About four years ago, Google was in activist mode, campaigning the FCC to force our wireless airwaves “open”, serving consumers’ interests above those of wireless operators.
Google called for rules like: “Open applications: Consumers should be able to download and utilize any software applications, content, or services they desire.” more…
Google’s DoubleClick is partnering with Google’s AdMob to bring in-app mobile inventory to the DoubleClick Ad Exchange. A proliferation of mobile inventory is infiltrating exchanges, and the introduction of new app inventory into the more…
AdPerfect, a classified advertising solution provider to media publishers, today announced it’s partnership with Spreed Inc., a mobile publishing platform for content providers. The partnership will offer the companies’ media publisher clients a mobile solution that includes classified data and news data in one application, rather than serval different ones. more…
Acknowledging that having a mobile presence is trickier than it appears, Google launched an initiative called “GoMo” Tuesday that aims to help businesses work out the kinks involved in going mobile.
As Jesse Haines, group marketing manager for more…
Google announced new mobile ad opportunities, including mobile-friendly ad “circulars” and the option for advertisers to send users to deep links inside an installed app. Additionally, physical proximity to the searcher is now an ad ranking factor. more…
Is your site optimized for the mobile and tablet generation? There’s no such thing as being lost in the woods anymore thanks to mobile and tablet technology, which gives consumers the power to directly connect from the palm of their hands. This means your site has to visually evolve as technology shrinks.
Here’s how you minimize your site while maximizing your more…