Daype Classifieds

Importance of ads

“Forget everything you’ve learned about advertising.” That’s how Bob McInnis, president of Designyourad.com, kicked off a presentation on creating eye-catching ads in print and online formats. Creating ads isn’t so much a creative endeavor, but a logical and step-by-step process with surprising results.

Need a taxi? Call the Dealfish Rikki’s

Swimming in our ocean of online adverts is not the only exercise Dealfish is doing these days. Have you spotted the new cycle taxis in town? Well, be on the lookout, because Dealfish is about to take you for a ride with a difference.

TeleNav Launches Free Location-Based Classifieds iPhone App

TeleNav, Inc. (NASDAQ: TNAV), one of the largest global wireless location-based services providers with more than 16 million subscribers, today announced a free application for the iPhone and iPod touch* called Jungle!. Jungle! is a convenient way for college students to buy, sell and request products and services in their area, including textbooks, tutoring or even housing, based on their current location.

Buying Your Next Car

A few decades ago, the best way to sell your car was to put a huge sign in the window and park it outside your house or even run an advertisement in your local newspaper. Sure, it got your car sold but the audience was limited and sometimes it could even take a lot of time to find an interested buyer.

Selling Products Online

Many companies have made money by promoting their products online via large online auction pages, or classified ad web sites. Ebay has millions of registered users as does Amazon.com, and Craigslist, just to name a few.

Craigslist Asked to Shut Down ‘Adult Services’ Section

Craigslist came under fire again Monday when a human rights group took out an ad that detailed the ordeals of two women it described as survivors of Craigslist sex trafficking, and asked the site to shut down its adult services section.

Irish online display advertising performs strongly

Irish online display advertising bucked the general advertising malaise and performed strongly during 2009, as reported by the first IAB Ireland (IAB) and PricewaterhouseCoopers (PWC) online adspend study.

Best websites for apartment hunting

There's two very obvious choices when you're looking for online apartment listings. Obviously, every web site will claim that they've got the best listings, but in some cases they'll only have a small fraction of the available apartments. Ideally you'd want to visit a single destination where you could review everything that's available, all in one visit.

News WAR

Prostest planned at Craigslist office

Here’s a scene we’d like to see (but we’re betting we won’t): Women picket outside Craigslist’s offices in San Francisco, frustrated with the company’s approach to ads that lead to prostitution. Jim Buckmaster, the lanky CEO of the free-classifieds site, wanders outside to talk with them directly and explain his position on why the company offers “adult services” ads - and to learn about their complaints and ways the company could improve.

Middle East consumers welcome region-wide online classifieds site

UAE. Three quarters of residents across the Middle East and North Africa region welcome a region-wide online classifieds site, according to the latest online poll series conducted by the Middle East’s number one job site Bayt.com.

Yad 2 top site by far among apartment seekers

The Israeli online classifieds market has drawn great interest for a long time, and the segment is considered to have considerable profit potential. Classifieds are strategic assets that every leading Internet company needs.

US newspaper ad spend lowest in over 20 years

Newspaper ad revenues in the US plunged 27.2% last year to levels not seen since 1986, according to the Newspaper Association of America (NAA). The figures show total ad revenue fell from USD37.8bn in 2008 to USD27.2bn a year later. Even online ad revenue, which has typically fared better than the market as a whole, fell 11.8% last year to USD2.7bn. Newspaper print ad revenue slumped by almost a third to USD24.8bn.

Ad revenue heads for $2b mark

ADVERTISERS spent $1.87 billion last year vaunting their products and services online, a rise of 9.4 per cent on the previous year, according to figures from PricewaterhouseCoopers, confirming the medium is on track to break the $2 billion mark this financial year. Earlier forecasts had predicted that ads on banners, around videos and in search engines would be a $2 billion medium by the end of last year, so cementing its position as Australia's biggest medium after newspapers and television.

Online Classifieds Wants to Know “Where Is Your City @”

Verblist Inc., a recent addition to the already crowded online classifieds scene in downtown Los Angeles, wants to know “Where Is Your City @?” This is the message that they are wanting to spread around the nation. This slogan is aimed at online classifieds users who’s cities do not appear on many of the other online classifieds websites.