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Tag: Print Ads

Tulsa World’s online classified ads changing format today

classified-adsTulsa World readers who wanted bigger type, pictures and more color in their classified ads are getting their wish.

The newspaper’s new-look classifieds section will make its debut Tuesday online and more…

Newspaper Revs Continue Long Decline

arrowThe modest recovery in ad spending over the course of 2010 did not benefit newspapers, which suffered yet another round of ad revenue declines in the fourth quarter of last year, according to the Newspaper Association of America.

Indeed, the rate of loss appeared basically unchanged over the last three quarters of 2010 more…

AdPerfect Launches Over 100 Newspapers

yourclassifiedsAdPerfect, a leader in providing local advertising and classified solutions, has successfully launched Metroland’s online classified portal, YourClassifieds.ca. YourClassifieds.ca leverages AdPerfect’s suite of Classified Advertising Solutions including: Self-Serve Order Entry, Print-to-Online, and Online Marketplace.

The goal of YourClassifieds.ca is to make it easy for advertisers, both private and business, to place items for sale and for consumers to simply find goods (Metroland Media Group). more…

News WAR

San Francisco May Ban Pet Stores

(CANVAS STAFF REPORTS) – In the city where (almost) anything goes, dogs, cats, hamsters, mice, rats, chinchillas, guinea pigs and other common pets could become contraband. more…

Newspapers looking to generate more revenue from web

Newspaper publishers agree they have to generate more revenue from the web, they just can’t agree on how to go about doing it.

“There’s no silver bullet,” Deloitte’s technology and media research director Duncan Stewart told QMI Agency. more…

The Google Pot of Gold That No One Is Claiming

When it comes to finding a niche to get in front of real estate buyers and sellers, there are very few to choose from.

As we know, most real estate agents currently run print ads in local publications, input listings in their local MLS more…

Trading Post Dumps Print Edition

In the latest confirmation of changing times in traditional publishing, the Trading Post is dumping its weekly print edition to move online.

The classified advertising icon, which was immortalised in the hit film “The Castle” will publish its final print edition at the end of October. more…

GroupM Forecast: UK Classifieds Will Be Decimated In 2009

WPP’s GroupM ad buying agency is lopping even more points off its already dreary March advertising predictions, and now reckons 2009 UK ad sales will be 14 percent down from last year. more…

McClatchy Offers To Exchange Some Debt

McClatchy’s woes go far beyond its balance sheet–the newspaper company has been staggering under the weight of lower revenue and a heavy cost structure–but today it took a small step toward better financial health by offering to exchange debt due starting in 2011 for new debt due 2014. The company said it can exchange about $350 million of its debt, buying itself a few more years on having to repay that chunk of loans. But even with that move, the company currently has almost $1.2 billion in debt on its books, which is a significant burden. more…

History of Classified Ads Part 1: Ancient World to the 19th Century

Classified advertising is a very old form of communication; in fact, it is probably older than anyone would have ever expected. Public notices carved on stones among the ruins of Pompeii reveal that the ancient world knew the power of the written word. Offering a window into the needs and details of everyday life, early ads reveal much about the culture and times in which they were written. Read on for more details. more…

West Press Warns of Profit Slump

WEST Australian Newspapers has warned its profit could fall by close to a quarter this year because the global recession had put an end to the mining boom, hurting employment classifieds and other advertising.

more…