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Tag: social media

Facebook Ports Pages Manager App to Android

Facebook has ported its Pages Manager app to the Android operating system.

Facebook’s Pages Manager app had been available on Apple’s iOS for some time, allowing Page administrators to edit their pages. Now the firm has ported the software to the more…

Rumor says Facebook may create classified ads – again

Rumor has it that Facebook is on the verge of creating a new classifieds listings, which could put it in direct competition with Craigslist.

According to The Daily’s Matt Hickey, two anonymous sources within the social network revealed information on the more…

Don’t SharePoint While Walking

Harmon.ie has made it even easier to access SharePoint by making a mobile app that is available for tablets and smartphones. It has led to making this video to spread the word, and I was hoping that you wouldn’t mind mentioning it on your site. more…

5 Ways to Improve Social Engagement in Mobile Apps

My friend and I recently started a passion project: creating a completely legal way for Facebook friends to play poker on a mobile phone. Two months ago, we were approved in the app store and are now in open beta (we are accepting users, but aren’t promoting so we can debug/test/scale). more…

Facebook Mobile Ads a Hit for Investors, But What About Marketers?

likes-thisClick-through rates on Facebook mobile ads are significantly higher than those of their desktop counterparts, causing many a tech publication to declare Sponsored Stories on mobile a success. It may be a bit early for marketers to buy into the hype and do a happy dance, though. more…

Twitter slowly unfolding its search ambitions

twitter-birdIt has been fairly obvious for a few years that the search-driven, URL-centric web would converge with the web of social objects. It is something that is driving Google’s paranoia. It is also something Facebook dreams about. However, the company most likely to capture the opportunity is Twitter, the San Francisco-based company that started life as a more…

How to Move Your Social Media Analysis from the Platform to the Individual Level

several-peopleCreating engaging content and encouraging your audience to engage with your brand are important pieces of a successful social media program. This is evident when you speak with many social marketers who tend to focus a great deal of effort on increasing engagement levels and expanding their audience. more…

GM Says Facebook Ads Don’t Pay Off [VIDEO]

facebookGeneral Motors Co. plans to stop advertising with Facebook Inc. after deciding that paid ads on the site have little impact on consumers’ car purchases, according to a GM official.

The move by GM, one of the largest advertisers in the U.S., puts a spotlight on an issue that many marketers have more…