At this point nearly every conversation we have with our clients includes a strategy for mobile and tablets.
No longer can you simply focus on desktop as your sole driver. Consumers are engaged across multiple devices, at various times. more…
Tag: Tablet
The super-speed growth in smartphone usage and the cultural shift therein is old news at this point, but this past holiday season marked an enormous turning point in mobile technology adoption. U.S. tablet ownership doubled over the holiday season which means about 10 percent of the population was gifted a tablet. more…
Is your site optimized for the mobile and tablet generation? There’s no such thing as being lost in the woods anymore thanks to mobile and tablet technology, which gives consumers the power to directly connect from the palm of their hands. This means your site has to visually evolve as technology shrinks.
Here’s how you minimize your site while maximizing your more…
In a world where increasing numbers of users are accessing the web on the go, mobile targeting is more than sensible: it’s mandatory. Refining mobile ad targeting further, Google has graduates their AdWords tablet targeting feature. more…
