RSS | RSS Comments | Subscribe by Email

Tag: Video

6 Tips for Using Promoted Tweets to Boost Your Brand’s Visibility

twitter-moneyTwitter now has 100 million active users generating some 200 million tweets and 1.6 billion search queries every day. Despite the promise of reaching such a massive, highly-engaged audience, many advertisers have struggled to find the best way to connect with Twitter users. more…

Bing for Mobile Adds Movies, Videos, Facebook Likes

Bing has rolled out several new features to Bing for Mobile Browse (m.bing.com), Bing’s version for smartphone and tablet browsers. The features include information about movies, a new video section, and the addition of Facebook “likes” to Bing’s search results pages. more…

8 important tips for Skype interviews

Skype_InterviewsWith video interviews becoming more common during hiring, not being prepared can easily keep you out of the running. While meeting via video is time saver, getting past the technological barriers of not speaking face-to-face can be difficult. Be sure you’re prepared and use Skype to your advantage, experts say. For one, use your computer screen to refer hiring managers to your achievements or provide explanations. “Prepare a digital portfolio that you can more…

Skype CEO Teases In-Call Ads

Tony_BatesYou may soon be seeing and sharing advertisements during your Skype calls, if the company’s new CEO has his way.

Speaking at the Fortune Brainstorm Tech conference in Aspen, Tony Bates discussed ways he might monetize the popular Internet phone service, more…

Why Content Isn’t King

NetflixNetflix famously engenders fierce loyalty from its ever-growing customer base. This year, it even beat out reigning champion Apple, among 528 other brands, in Brand Keys’ annual survey of customer loyalty. In more-rarefied circles, however, the company provokes equally intense but quite different emotional reactions. Among traditional-media executives and investors who like to bet on the fall of high-flying stocks, more…

123exchanges.com Goes Live With a Video Market Place

123exchangesIt makes perfect sense in the media age in which we live in to present your products with a video instead of with just photos and text. This is the idea behind the new website 123exchanges.com, a new site that offers users the ability to post video adverts of their products.

Leon Nguyen, the founder of 123exchanges.com more…

IAB: Internet Advertising Reached $26 Billion In 2010, Display Grew Twice As Fast As Search

The Internet Advertising Bureau released its numbers for 2010 (PDF). Last year, online advertising in the U.S. grew 15 percent to $26 billion. After a 3 percent dip in 2009, growth resumed in 2010, hitting a record high. Industry revenue in the fourth quarter alone hit $7.45 billion. more…

UK Online Advertising Spend Exceeds £4 Billion

facebookThe digital market share for advertising spend in the UK has hit a new high, surpassing £4 billion and accounting for a quarter of total advertising spend according to recent figures.

Research conducted by the Internet Advertising Bureau (IAB) and accountants at PricewaterhouseCoopers (PwC) have revealed the UK advertising market grew year on year by 12.8% to 2010, topping the £4 billion mark. more…

Birds log on to twitter, send tweets

Birds-TwitterLatvia (NBC) – In Latvia, birds have a chance to tweet on twitter ( @hungry_birds ).

An advertising specialist in western Latvia always loved birds, especially Tomtits, and feeds them pork fat to help them get through the cold months. more…

Video and mobile Capture 25 per cent Market Share by 2014

mobile advertisingOnline advertising revenue will account for 25 per cent of the total advertising market by 2014, according to a recent research report.

Overall online advertising expenditure will tip $3.6 billion in 2014, and will fall just shy of $4 billion by the end of 2015.

Frost & Sullivan Australia and New Zealand senior research manager Phil Harpur told an audience at a conference this morning that growth will continue to be driven by directories, search, display and classifieds. However, more…

High Gear Media Extends Advertiser Reach

High Gear Media, a publisher of automotive digital media sites, today launched a suite of new features designed to increase users’ ability to get the most comprehensive, relevant information for car buying decisions according to their interest or lifestyle. Key features include car videos from around the web, offering users video reviews, tours and road tests; expansion of High Gear Media and Oodle’s partnership that allows users to search Oodle’s classified listings of local vehicles for sale; and access to auto part comparison shopping of over five million part configurations from over 50 online retailers. more…

Car Domain Acquires Streetfire.net

Signaling further industry consolidation, online automotive community Car Domain on Wednesday announced the acquisition of automotive video file-sharing site StreetFire.net. Terms of the deal were not disclosed. more…