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Tag: YouTube

These Five Websites Captured 20% Of All Search Result Clicks

Once in every five times that someone clicks a search result, it goes to one of five websites: Facebook, YouTube, Yahoo, Wikipedia or Amazon.

That leaves about 80 percent of search clicks for more…

The 10 Most Viral Ads Of 2012

This brand-related content was shared for different reasons.

Here are the 10 biggest PR fails of 2012 > more…

YouTube Brings TrueView Ads to Mobile

YouTube’s pay for engagement ad model, TrueView, is now available to target mobile devices via AdWords. Currently TrueView ads only work on Android devices but Google has plans to roll this feature out to all mobile devices in the coming weeks. As with the desktop version of TrueView, users can now choose to skip the pre-roll video ad and advertisers only pay if users watch the entire ad or the first 30 seconds (whichever is the shortest). more…

Google Will Fight Piracy Through Search Results, But Will Leave YouTube Unscathed

Google is smart. We all know that. Here’s a great bit of search engine cleverness of Kafka-esque proportions. How can you be seen by the entertainment industry as fighting piracy of copyrighted material and yet not have a negative impact on one of the largest infringers – who you happen to own? more…

Apple Plans to Drop Native YouTube App From iOS 6

apple-googleApple will drop the stand-alone version of the YouTube video player from its iOS mobile platform.

The company on Monday confirmed that beta versions of the iOS 6 platform would be the first not to include a YouTube app by default. more…

Google Makes Its Big Video Push With AdWords For Video

adwords-for-videoA couple of weeks ago, early participants in the new AdWords for Video program gathered at the YouTube offices. The ostensible justification for the meeting was a fancy photo shoot, but YouTube executives also gave a little pep talk, laying out their vision to make video advertising available to small businesses. They even let themselves get a little dreamy, imagining a day when video might become as lucrative for Google as search. more…

Facebook launches Timeline Movie Maker

timeline_movie_makeFacebook today launched a new app called Timeline Movie Maker, which creates a movie highlighting moments from your Timeline (you’ll thus need to get the new profile if you don’t have it yet, in order to use this app). Marketing agency Definition6 built the app with Facebook, more…

4 Tips for Optimizing Your Resume with Social Media

social-mediaGerrit Hall is the CEO and co-founder of RezScore, a free web application that reads, analyzes and grades resumes instantly. Gerrit has successfully combined his passion for computer science and the careers space by helping job seekers write the best resume possible. You can connect with Gerrit and RezScore on Facebook and Twitter. more…